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How To Write An Executive Summary For A Business Plan

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Devyn Louane September 6, 2020 Business Plan

Incidentally, the idea of working with a business plan is for one to keep focus on his set goals. Statistics has it that many businesses fail due to inadequate planning. If one doesn’t know where he’s heading to, any route seems to be the right one. Most people make great mistakes by jumping into business without adequate preparation and planning. A good business plan helps one maintain focus on his goals and execute the strategies that the plan assisted him in creating. Just like a road, one’s business plan has to be consulted to make maintain his focus and not running business in a layman’s way.

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Since your mission statement is only a few pages long, your executive summary will allow you to further expand upon key points mentioned in the mission statement. Consider including your business history, biographies of key players, an overview of the business including locations, employees and available products and services. You can also discuss goals and future plans. Use this section to really draw in the readers.

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Every day, millions of businesses spring up, both online and offline. These businesses run the gamut of categories, from spas to sneaker stores, accounting firms and accessory websites. Business planning is the first step in creating a secure future for your company.

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In simple terms a business plan helps the entrepreneur get the job done. The business plan defines the desired outcomes and outlines the steps necessary to reach them. By performing the actions dictated in the business plan, the entrepreneur is able to stay on track. It is easy to get lost in the day-to-day details of the operation as pointed out before. By reviewing the plan periodically, the business owner is reminded to schedule time to do the strategic tasks outlined in the business plan. In short, taking focused and strategic action leads the entrepreneur to success.

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Another point of contention is how optimistic you should make your business plan. The problem with making over-optimistic predictions and plans is that these plans could well go wrong. Unforeseen circumstances can always put a spanner in the works. Therefore, it’s wise to err on the side of caution when it comes to devising your business plan. Indeed, it’s wise to predict conservatively and prudently when it comes to assessing the possibilities of future targets, sales and profits. A worst-case scenario will always prove to be less of a shock than one that raises expectations too high.

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Business plans are very important for internal motivation and the motivation of stakeholders. While writing your plan the first step you should take is to identify the correct business plan template needed. Secondly, you must determine your vision, or where you want to see your business in the next 1-3-5-10 years. Creating this vision becomes a motivational tool because it allows you to see the possibilities you can create for your business if you follow the plan.

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